Why Plastic Free?


Plastic pollution is one of the most prominent issues we’re facing globally. It has become something that we are all aware of. However, we don’t do enough about it. Since the 1950s, around 8.3 billion tons of plastic has been produced worldwide.

And only 9% of it has been recycled.

Zero Waste Week, an annual awareness campaign in September for reducing landfill, reports that more than 120 billion units of packaging are produced every year by the global cosmetics industry.

If this level of consumption continues, by 2050 there will be 12 billion tonnes of plastic in landfills, the equivalent to 35,000 Empire State Buildings. The UN has declared our current situation a ‘planetary crisis’ and no industry is exempt from scrutiny, including beauty.

I wanted to package my products in something sturdy and reusable, but still beautiful and something someone would be excited to use every day. I looked back at what cosmetics were packaged in before plastic was even an option. I found amber apothecary jars with metal lids, and I knew this was the answer. The lids are sealed with natural rubber (a biodegradable plant product) to ensure there is no leakage, and the labels are made from 100% recycled paper. You can read about how I refill the jars and bottles in my Zero Waste blog.

We need to find a way around plastic. It is no longer enough to keep recycling it (a process that uses huge amounts of energy). We now need to turn our attention to the elimination of plastic from not only our cosmetics, but our food, our utilities, and our everyday items.

Eventually, we need to eliminate it from our lives.